Here is the recording of the webinar "The Art of Startup/Scaleup Selling to Enterprise Customers".
Video: https://youtu.be/hSWWMT6ra50
We covered the following topics:
- What is an enterprise sale?
- Long term relationships
- Understand your market and type of sale
- Understand where you are and what value you bring to the table
- Know your customer
- The link to product management
- Preparing the team
- Managing the Sales team Lifecycle
- Hiring, orchestrating, managing and firing
Video: https://youtu.be/hSWWMT6ra50
We covered the following topics:
- What is an enterprise sale?
- Long term relationships
- Understand your market and type of sale
- Understand where you are and what value you bring to the table
- Know your customer
- The link to product management
- Preparing the team
- Managing the Sales team Lifecycle
- Hiring, orchestrating, managing and firing